Last updated: [2nd December 2024] 

This Cookie Notice explains how Ami (“we”, “us” and “our”) use cookies and similar technologies to recognise you when you visit our websites at http://www.meetami.ai/ (the “website”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What are cookies? 

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. Cookies set by the website owner (in this case, Ami) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites.

Why do we use cookies? 

We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Websites. Third parties serve cookies through our Websites for advertising, analytics and other purposes. This is described in more detail below. The specific types of first and third party cookies served through our Websites and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific part of our Website which you visit).

Types of cookie 

Essential website cookies: These cookies are strictly necessary to provide you with services available through our Websites and to use some of its features, such as access to secure areas.

Ami Chat cookies:

Sr-li –supports login and tracks login activity

Because these cookies are strictly necessary to deliver the Websites to you, you cannot refuse them. You can block or delete them by changing your browser settings however, as described below under the heading “How can I control cookies?”.

Performance and functionality cookies: These cookies are used to enhance the performance and functionality of our Websites but are non-essential to their use. However, without these cookies, certain functionality (like videos) may become unavailable.

sr-data – the cookie Ami uses to recognise users

sr-cur – recognises when the user starts their session

sr-ec- how Ami remembers a conversation from previous page

sr-rl- tracks recovery layers that have been shown

sr-cl – remembers closed conversations

sr-lc – logs when a user has their first chat with Ami

SrIMin & srMin – tracks chat window minimisation

sr-srch – remembers user searches

sr-cbs – remembers user callback requests

To refuse these cookies, please follow the instructions below under the heading “How can I control cookies?”

Amy Sales cookies:

Our application uses one essential cookie to ensure functionality.

• Integrated Widget: Does not require cookies.
• Classic Widget: Can be used with or without the Integrated Widget and utilises the following cookie:
• asw: an essential cookie, to ensure active chats persist across pages and prevents repeat invitations. 

Optional Functionality Cookie Tracking (Based on Ami Sales configuration and enabled product features): 

• Admin Test Mode: Tracks pre-go-live testing activity.
• User Interactions: Monitors widget interaction activity to ensure positive experience.
• Chat Activity: Tracks chat widget forms, goals, status, and live chat mode ensuring no repeated experiences and consistency of experience.
• E-commerce: Used for activity tracking to ensure appropriate and relevant assistance in basket and results.

Amy Sales Dashboard cookie:

asai – Used to administer the Ami Sales portal, manage login activity, and authenticate admin users.

Analytics and customisation cookies

These cookies collect information that is used either in aggregate form to help us understand how our Websites are being used or how effective are marketing campaigns are, or to help us customise our Websites for you.

__utma – This cookie helps us determine the number of unique visitors to our website.

__utmb – We use this Google Analytics cookie to help us to record the length of individual sessions from our users on our website. Each time you move to a new page within our website within 30 minutes of arriving the cookie updates so that we know that you are still actively using our website within a single session.

__utmc – Similar to _utmb, we use this Google Analytics cookie to help us record the length of individual sessions on our website.

__utmz – This cookie helps us determine the referral method for people visiting our website. This helps us to analyse the traffic arriving at our website and to determine which are the most popular routes (e.g. direct, search engine search, email link To refuse these cookies, please follow the instructions below under the heading “How can I control cookies?”

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Websites or opened an e-mail that we have sent them. This allows us, for example, to monitor the traffic patterns of users from one page within our Websites to another, to deliver or communicate with cookies, to understand whether you have come to our Websites from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Do you serve targeted advertising? 

Third parties may serve cookies on your computer or mobile device to serve advertising through our Websites. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these.

How can I control cookies? 

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie table above. You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information. In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

How often will you update this Cookie Notice? 

We may update this Cookie Notice from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Notice regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Notice indicates when it was last updated.

Where can I get further information? 

If you have any questions about our use of cookies or other technologies, please email us at cs@meetami.ai